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First things first 2000 Manifesto
The First Things First 2000 manifesto, written and launched by Adbusters magazine in 1999, was an updated version of the earlier First Things First manifesto written and published in 1964 by Ken Garland, a British designer. It was signed by a group of 33 figures from the international graphic design community, many of them well known, and simultaneously published in Adbusters (Canada), Emigre and AIGA Journal of Graphic Design (United States), Eye and Blueprint (Britain) and Items (Netherlands).
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