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Latter-Day Saints: A rising marketplace
The Church of Jesus Christ of Latter-Day Saints, colloquially termed the Mormons, has in recent years passed the 12 million mark in membershipLDS Newsroom 1 April 2005. Ripples of such an event are perhaps most readily seen and discussed in associated religious circles, but there is yet another aspect to be pondered: what are the economic consequences of such a large religious body?
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